In 2020, both female and male consumers increased their spending on Singles' Day sales in China. In that year, female shoppers spent on average 1,102 yuan on Singles' Day, while male consumers spent only 681 yuan.
Average spending in Singles' Day sales among male and female consumers in China in 2020 and 2021
(in yuan)
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Sohu. (November 13, 2021). Average spending in Singles' Day sales among male and female consumers in China in 2020 and 2021 (in yuan) [Graph]. In Statista. Retrieved February 12, 2025, from https://www.statista.com/statistics/1277193/china-singles-day-spending-by-gender/?__sso_cookie_checker=failed
Sohu. "Average spending in Singles' Day sales among male and female consumers in China in 2020 and 2021 (in yuan)." Chart. November 13, 2021. Statista. Accessed February 12, 2025. https://www.statista.com/statistics/1277193/china-singles-day-spending-by-gender/?__sso_cookie_checker=failed
Sohu. (2021). Average spending in Singles' Day sales among male and female consumers in China in 2020 and 2021 (in yuan). Statista. Statista Inc.. Accessed: February 12, 2025. https://www.statista.com/statistics/1277193/china-singles-day-spending-by-gender/?__sso_cookie_checker=failed
Sohu. "Average Spending in Singles' Day Sales among Male and Female Consumers in China in 2020 and 2021 (in Yuan)." Statista, Statista Inc., 13 Nov 2021, https://www.statista.com/statistics/1277193/china-singles-day-spending-by-gender/?__sso_cookie_checker=failed
Sohu, Average spending in Singles' Day sales among male and female consumers in China in 2020 and 2021 (in yuan) Statista, https://www.statista.com/statistics/1277193/china-singles-day-spending-by-gender/?__sso_cookie_checker=failed (last visited February 12, 2025)
Average spending in Singles' Day sales among male and female consumers in China in 2020 and 2021 (in yuan) [Graph], Sohu, November 13, 2021. [Online]. Available: https://www.statista.com/statistics/1277193/china-singles-day-spending-by-gender/?__sso_cookie_checker=failed