Most effective advertising Latin American brands 2021
In 2021, Argentine e-commerce giant Mercado Libre was named the most effective Latin American brand in the realm of advertising, having accumulated 52.1 points in the presented effectiveness ranking. Colombian beer brand Poker ranked second with 44.2 points, while also ranking seventh among the most valuable beer brands in Latin America in 2020. Telecommunications provider Claro, a part of Mexico's América Móvil telecom group, followed with 35.8 points.
