UK: B2B budget on Amazon and Amazon Business 2021

According to a 2021 survey, only three percent of B2B buyers in the UK with a budget of between 5,001 and 10,000 British pounds allocated the latter on Amazon's marketplace, while none invested in Amazon Business. In turn, 20 percent of respondents with a budget range between 100,000 and 200,001 British pounds used Amazon Business for company purchases.

Share of B2B buyers allocating budget on Amazon and Amazon Business in the United Kingdom (UK) in 2021, by spending range

Budget value in British pounds	Amazon	Amazon Business
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Release date

September 2021

More information

Region

United Kingdom

Survey time period

April 26 to May 14, 2021

Number of respondents

201*

Age group

20 years and older

Special properties

among those part of the final product-buying decision-making process for their company

Supplementary notes

* Purchase managers, procurement managers, purchasing clerks, agents, purchaser and C-level executives in the following industries: construction & hardware, food & beverages (groceries), pharma & medical, cosmetics, healthcare & beauty, chemicals & biotech, automotive, electric equipment & consumer electronics, packaging & containers, fashion & apparel, media, cosmetics, farming & fishery, furniture and luxury goods Spending range refers to the total spending budget of the company.

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