Popular food products bought organic in Japan 2023

Published by C. Diep, Oct 23, 2023
Vegetables and fruits were the most popular organic food products in Japan as revealed in a survey conducted by Rakuten Insight in September 2023. While 78 percent of respondents made an effort to buy vegetables and fruits organic, only four percent considered it important to buy certified alcoholic beverages.
Foods labeled as 'organic' in Japan have to be certified with the Organic JAS logo, with regulations enforced by the Ministry of Agriculture, Forestry and Fisheries.

Leading food products purchased organic in Japan as of September 2023

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Release date

October 2023

Region

Japan

Survey time period

September 7 to 30, 2023

Number of respondents

633 respondents

Age group

16 years and older

Special properties

consumers buying organic food products; multiple answers allowed

Method of interview

Online survey

Supplementary notes

*Excluding milk and dairy.

Original question: "Which of the following type(s) of food products is/are important to you to buy organic?"

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Statistics on " Organic food market in Japan "

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Overview

5

Certified businesses

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Import

4

Export

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Retail

5

Consumer behavior

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Challenges

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Organic food market in JapanAgriculture in JapanFood retail in JapanHealth and functional foods market in JapanEating behavior in Japan
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