Average spending per purchase from social commerce Thailand 2021

Published by Statista Research Department, Mar 1, 2023
In 2021, 39 percent of respondents in Thailand stated that they spent an average of around 501 Thai baht to 1,000 Thai baht on a purchase from social commerce platforms. The leading social commerce platforms in Thailand are Facebook and Instagram.

Distribution of average spending per purchase on social commerce platforms in Thailand in 2021

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Source

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Release date

September 2021

Region

Thailand

Survey time period

March 29 to May 1, 2021

Number of respondents

522 respondents

Age group

15 years and older

Method of interview

Online survey

Supplementary notes

One Thai baht is equal to 0.03 U.S. dollars and 0.026 euros as of December 2021.

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Overview

3

Meta Platforms' Facebook

5

Meta Platforms' Instagram

3

Other social media platforms

4

Social commerce

4

Consumer persepective

6

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Topics

Social media in ThailandInternet usage in ThailandTelecommunications industry in ThailandThe digital market in ThailandSocial media in Southeast Asia
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