Leading sources for holiday gift discovery in France 2021

Published by
Stephanie Chevalier,
Mar 15, 2023
Among French respondents to a study conducted in 2021, half said they would start looking for holiday season gifts in physical stores that year. Search engines followed, chosen by 40 percent of shoppers. In addition, 24 percent intended to visit retail websites and apps for this purpose, while ten percent planned to use social networks.

Leading sources for holiday gift discovery according to consumers in France in 2021

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Source

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Release date

October 2021

Region

France

Survey time period

September 2021

Number of respondents

582 respondents

Supplementary notes

* TikTok, Instagram, Facebook, etc. ** YouTube, Vimeo, etc.

The base for this statistic is respondents saying they typically purchase presents for the holiday season. Respondents were allowed to tick up to three answers.

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