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Apple ATT impact on iOS ad revenues according to global app publishers 2021

Share of app publishers worldwide who have seen a drop in iOS app advertising revenue after the Apple App Tracking Transparency (ATT) framework rollout in 2021

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Source

Use Ask Statista Research Service

Release date

November 2021

Region

Worldwide

Survey time period

2021

Number of respondents

300+

Special properties

for publishers with more or less than 100,000 DAU

Supplementary notes

The source does not provide an exact survey date. The date provided is the publication date.

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Statistics on " App tracking and mobile privacy "

Statistics on App tracking and mobile privacy

Mobile and app usage

5

Mobile security threats

8

App trackers

6

Apple iOS ATT and IDFA

7

User behavior and opinions

6

Spotlight: children and mobile privacy

5

Further related statistics

21
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