According to an October 2022 study, online travel agencies (OTAs) were Britons' preferred booking channels for the next overseas holiday. When asked how respondents would like to book their next vacation abroad, 39 percent of the sample mentioned OTAs. Meanwhile, 19 percent of respondents preferred high street agencies, and 16 percent indicated tour operators.
Preferred methods to book the next overseas holiday among individuals in the United Kingdom (UK) as of October 2022
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Travel Weekly, & Deloitte. (December 7, 2022). Preferred methods to book the next overseas holiday among individuals in the United Kingdom (UK) as of October 2022 [Graph]. In Statista. Retrieved January 18, 2025, from https://www.statista.com/statistics/1283467/preferred-methods-to-book-next-overseas-holiday-uk/?__sso_cookie_checker=failed
Travel Weekly, und Deloitte. "Preferred methods to book the next overseas holiday among individuals in the United Kingdom (UK) as of October 2022 ." Chart. December 7, 2022. Statista. Accessed January 18, 2025. https://www.statista.com/statistics/1283467/preferred-methods-to-book-next-overseas-holiday-uk/?__sso_cookie_checker=failed
Travel Weekly, Deloitte. (2022). Preferred methods to book the next overseas holiday among individuals in the United Kingdom (UK) as of October 2022 . Statista. Statista Inc.. Accessed: January 18, 2025. https://www.statista.com/statistics/1283467/preferred-methods-to-book-next-overseas-holiday-uk/?__sso_cookie_checker=failed
Travel Weekly, and Deloitte. "Preferred Methods to Book The next Overseas Holiday among Individuals in The United Kingdom (Uk) as of October 2022 ." Statista, Statista Inc., 7 Dec 2022, https://www.statista.com/statistics/1283467/preferred-methods-to-book-next-overseas-holiday-uk/?__sso_cookie_checker=failed
Travel Weekly & Deloitte, Preferred methods to book the next overseas holiday among individuals in the United Kingdom (UK) as of October 2022 Statista, https://www.statista.com/statistics/1283467/preferred-methods-to-book-next-overseas-holiday-uk/?__sso_cookie_checker=failed (last visited January 18, 2025)
Preferred methods to book the next overseas holiday among individuals in the United Kingdom (UK) as of October 2022 [Graph], Travel Weekly, & Deloitte, December 7, 2022. [Online]. Available: https://www.statista.com/statistics/1283467/preferred-methods-to-book-next-overseas-holiday-uk/?__sso_cookie_checker=failed
