Marketing technology tools replaced by marketing professionals in North America 2021

Published by
J. G. Navarro,
Jan 6, 2023
In 2021, marketing automation was the most replaced marketing tool according to marketing professionals in North America. Additionally, email distribution and CRM both ranked second, each indicated by 23 percent of survey participants as a tool that has been replaced.

Marketing technology tools replaced by marketing professionals in North America as of May 2021

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Release date

August 2021

Region

North America

Survey time period

April and May, 2021

Number of respondents

374 respondents

Method of interview

Online survey

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Statistics on " Marketing technology implementation in the U.S. "

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Overview

5

Usage, strategies, and spending

4

Artificial intelligence

4

Marketing automation

4

Software as a Service

6

Customer Data Platforms

6

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Topics

Artificial intelligence (AI) use in marketing Programmatic advertising worldwideArtificial intelligence (AI) worldwideMarketing technologyMarketing personalization worldwide
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