In 2026, it is estimated that 25 percent of people worldwide will spend at least one hour a day in the metaverse for digital activities including work, shopping, education, social interaction or entertainment. Additionally, almost a third of global businesses are projected to have products and services ready for the metaverse by then.
Estimated metaverse use case among consumers and businesses worldwide in 2026
Characteristic
Share
People who will spend at least one hour a day in the metaverse for work, shopping, education, social and/or entertainment
25%
Organizations who will have products and services ready for metaverse.
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Gartner. (February 7, 2022). Estimated metaverse use case among consumers and businesses worldwide in 2026 [Graph]. In Statista. Retrieved February 16, 2025, from https://www.statista.com/statistics/1290160/projected-metaverse-use-reach-global-consumers-businesses/?__sso_cookie_checker=failed
Gartner. "Estimated metaverse use case among consumers and businesses worldwide in 2026." Chart. February 7, 2022. Statista. Accessed February 16, 2025. https://www.statista.com/statistics/1290160/projected-metaverse-use-reach-global-consumers-businesses/?__sso_cookie_checker=failed
Gartner. (2022). Estimated metaverse use case among consumers and businesses worldwide in 2026. Statista. Statista Inc.. Accessed: February 16, 2025. https://www.statista.com/statistics/1290160/projected-metaverse-use-reach-global-consumers-businesses/?__sso_cookie_checker=failed
Gartner. "Estimated Metaverse Use Case among Consumers and Businesses Worldwide in 2026." Statista, Statista Inc., 7 Feb 2022, https://www.statista.com/statistics/1290160/projected-metaverse-use-reach-global-consumers-businesses/?__sso_cookie_checker=failed
Gartner, Estimated metaverse use case among consumers and businesses worldwide in 2026 Statista, https://www.statista.com/statistics/1290160/projected-metaverse-use-reach-global-consumers-businesses/?__sso_cookie_checker=failed (last visited February 16, 2025)
Estimated metaverse use case among consumers and businesses worldwide in 2026 [Graph], Gartner, February 7, 2022. [Online]. Available: https://www.statista.com/statistics/1290160/projected-metaverse-use-reach-global-consumers-businesses/?__sso_cookie_checker=failed
