According to a study from August 2022 on podcast consumption worldwide, 40.8 percent of internet users in North America listened to a podcast at least once a month. In comparison, podcast consumption in Western Europe was slightly lower with 28.1 percent during the same period. Overall, the share of podcasts consumers among internet users is to increase further until 2026.
Share of podcast listeners among internet users in selected countries and regions worldwide 2022-2026
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Insider Intelligence. (October 13, 2023). Share of podcast listeners among internet users in selected countries and regions worldwide 2022-2026 [Graph]. In Statista. Retrieved February 14, 2025, from https://www.statista.com/statistics/1291333/podcast-listeners-europe-by-country/?__sso_cookie_checker=failed
Insider Intelligence. "Share of podcast listeners among internet users in selected countries and regions worldwide 2022-2026." Chart. October 13, 2023. Statista. Accessed February 14, 2025. https://www.statista.com/statistics/1291333/podcast-listeners-europe-by-country/?__sso_cookie_checker=failed
Insider Intelligence. (2023). Share of podcast listeners among internet users in selected countries and regions worldwide 2022-2026. Statista. Statista Inc.. Accessed: February 14, 2025. https://www.statista.com/statistics/1291333/podcast-listeners-europe-by-country/?__sso_cookie_checker=failed
Insider Intelligence. "Share of Podcast Listeners among Internet Users in Selected Countries and Regions Worldwide 2022-2026." Statista, Statista Inc., 13 Oct 2023, https://www.statista.com/statistics/1291333/podcast-listeners-europe-by-country/?__sso_cookie_checker=failed
Insider Intelligence, Share of podcast listeners among internet users in selected countries and regions worldwide 2022-2026 Statista, https://www.statista.com/statistics/1291333/podcast-listeners-europe-by-country/?__sso_cookie_checker=failed (last visited February 14, 2025)
Share of podcast listeners among internet users in selected countries and regions worldwide 2022-2026 [Graph], Insider Intelligence, October 13, 2023. [Online]. Available: https://www.statista.com/statistics/1291333/podcast-listeners-europe-by-country/?__sso_cookie_checker=failed