YouTube ad reach in Hong Kong 2023, by audience group

Published by
Lai Lin Thomala,
Mar 11, 2024
In 2023, YouTube advertising was estimated to reach around 6.46 million people in Hong Kong, representing about 90 percent of the city's total population. Among YouTube ad viewers aged 18 and above, females accounted for around 54.7 percent.

YouTube advertising penetration in Hong Kong in 2023, by demographic group

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Release date

February 2024

Region

Hong Kong

Survey time period

2023

Supplementary notes

Audience figures may not represent unique individuals, and may not match equivalent figures for the total active user base.

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Statistics on " Social media in Hong Kong "

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Overview

8

Usage

8

YouTube

6

Facebook

7

Instagram

6

Others

5

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Topics

Social media in Hong KongSmartphone market in Hong KongSocial media in ChinaSocial media in TaiwanSocial media in the Asia-Pacific region
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