Online shopping share of grocery retail in Italy 2019-2022

Published by Daniela Coppola, Feb 28, 2023
Since 2019, the online share of grocery retail sales has more than tripled in Italy. While e-commerce contributed to just 0.9 percent of grocery sales in 2019, online channels accounted for almost three percent of the total market at the beginning of 2022.

E-commerce share out of grocery retail in Italy from 2019 to 2022

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Release date

February 2022

Region

Italy

Survey time period

2019 to February 2022

Supplementary notes

* Year-to-date over the calendar weeks 1 to 5, 2022.

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Overview

7

Players

8

Online traffic

5

Consumption

7

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Topics

Online grocery market in ItalyE-commerce in ItalyMobile commerce in ItalyOnline marketplaces in ItalyOnline shopping in Italy
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