Most popular skincare and cosmetics brands among women in the U.S. Q4 2023

Published by
Dominique Petruzzi,
Jan 30, 2024
In the fourth quarter of 2023, the most popular skincare and cosmetics brands among women in the United States were Vaseline and Maybelline, with 83 and 73 percent of female respondents stating they liked them.

Most popular skincare and cosmetics brands among women in the United States in the 4th quarter of 2023

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

January 2024

Region

United States

Survey time period

Q4 2023

Supplementary notes

The source adds the following information: "Popularity is the % of people who have a positive opinion of a skincare & cosmetics brand."
The results have been weighted to represent the entire population.

The release date is when the data was accessed.

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Cosmetics industry in the U.S. "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Cosmetics industry in the U.S.

Global overview

6

U.S. market

6

Segments

7

Leading companies

5

Manufacturers

5

Consumer behavior

8

Consumer spending

7

Further Content: You might find this interesting as well

Topics

BeiersdorfCosmetics industry in the U.S.UnileverL'OréalHenkel
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu