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Average Open Rate in e-mail marketing campaigns in Poland 2021

Published by Statista Research Department, Dec 2, 2022
In 2021, one in five respondents in Poland stated that the average Open Rate of their e-mail marketing campaigns amounted to between five and 10 percent per month.

What is the average Open Rate (OR) in your e-mail marketing promotional or sales campaigns per month?

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Release date

March 2022

Region

Poland

Survey time period

November 2 to December 17, 2021

Number of respondents

1,188 respondents

Method of interview

Online survey

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Overview

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Usage

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Metrics

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Effectiveness & ROI

5

Software & service providers

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Consumers

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