Most popular online purchase incentives Vietnam 2022

Published by
Minh-Ngoc Nguyen,
Mar 14, 2023
In 2022, around half of the survey respondents indicated that free delivery offer was the most popular driver for online purchases among Vietnamese internet users. Customer reviews. coupons, discounts, and easy returns were among the drivers online shoppers in the country appreciated.

Most popular online purchase drivers among internet users in Vietnam in 2022

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Release date

February 2023

Region

Vietnam

Survey time period

Q3 2022

Age group

16-64 years

Special properties

among internet users

Supplementary notes

The findings were based on a global survey of internet users aged from 16 to 64 years old.

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Statistics on " E-commerce in Vietnam "

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Overview

5

Key indicators

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Leading e-commerce categories

7

Leading e-commerce sites

7

Payment methods

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Consumer behavior

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