Spain popular online grocery items 2022, by gender

For all but two of the listed grocery products, the share of women shopping online in Spain in the 12 months to February 2022 was higher than that of men. Perishable foods were evenly matched, but for baby food and beverages, the percentage of men shopping online was higher than that of women.

Most purchased grocery products online in Spain in 2022, by gender

Characteristic	Men	Women
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Release date

March 2022

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Region

Spain

Survey time period

February 17 to 20, 2022

Number of respondents

753 respondents

Age group

18 years and older

Method of interview

Online panel

Supplementary notes

Leading question: "Q1. ¿Has hecho la compra online al menos una vez en los últimos 12 meses?"
In English: "Have you bought groceries online at least once in the last 12 months?"

Follow up question: "Q2. ¿Cuáles de los siguientes productos has comprado online en los últimos 12 meses?"
In English: "If yes, which of the following grocery products have you bought online in the last 12 months?"

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