Leading reasons to shop in-store worldwide 2023

Published by
D. Tighe,
Jan 5, 2024
In 2023, the main reason why consumers around the world shopped in physical stores was so they could acquire a desired product immediately. Approximately a fifth of surveyed shoppers selected this option. Many people also liked shopping in-store because they could try the product first.

Leading reasons why consumers worldwide shop in physical stores in 2023

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Sources

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Release date

October 2023

Region

Worldwide

Survey time period

2023

Number of respondents

1,500 respondents

Supplementary notes

This survey includes results from the United Kingdom, United States, Gulf Cooperation Council, China, and India.
A specific date of survey was not provided by the source.

The source phrased the question as follows: "Please select the top 3 reasons why you would choose to shop in a physical store rather than online?"

Percentage points exceeding 100 percent are probably due to rounding.

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