Importance diversity mobile gaming worldwide 2021

As of August 2021, the importance of diversity in mobile gaming ranks high amongst players worldwide, although reasons differ by country. The most important role of diversity in mobile games refers to the creation of a more inclusive and accepting environment in gaming, with players from Brazil being especially keen on this aspect. On the other hand, respondents from Germany and the United Kingdom believed diversity was more important for providing accurate representations of the world, thus being the second most important function among all respondents.

Reasons for diversity being important in mobile games for players in selected countries as of August 2021

Characteristic	Creating a more inclusive and accepting gaming environment	Accurately representing the world	Allowing kids and future generations to learn about diversity and representation
Brazil	75%	61%	53%
United States	64%	63%	53%
South Korea	58%	42%	41%
United Kingdom	57%	64%	51%
Germany	45%	48%	36%

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Release date

December 2021

More information

Region

Worldwide

Survey time period

June to August 2021

Number of respondents

6,045 respondents

Age group

18 years and older

Special properties

who play mobile games for at least 3-4 hours per week

Method of interview

Online interview

Supplementary notes

Original question: "Why do mobile gamers surveyed think diversity in mobile games is important?"

Mobile gamer definition: play 3+ hours gaming per week and at least some games played have human characters.

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