For shoppers of all ages in Spain, receiving a faulty or damaged item and a product that was not as described online were the top reasons for returning an online order in 2022. In addition, among the youngest buyers (ages 18-34), 17 percent said they made a return because they no longer wanted the product.
Reasons for returning an online order according to shoppers in Spain in 2022, by age group
Characteristic
Item was faulty or damaged
Item was not as described
Poor quality
Ordered more than one unit of an item
Issues with delivery
No longer wanted the item
Other
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Leading question: "Q6. Pensando en los productos que has pedido online en los últimos 12 meses, ¿has hecho alguna devolución?"
In English: "Thinking of products ordered online over the last 12 months, have you ever returned them?"
Follow up question: "Q7. ¿Cuáles fueron las principales razones para devolverlos?"
In English: "What were the main reasons for returning them?"
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YouGov Spain. (March 1, 2022). Reasons for returning an online order according to shoppers in Spain in 2022, by age group [Graph]. In Statista. Retrieved September 10, 2024, from https://www.statista.com/statistics/1301313/reasons-shoppers-returned-online-orders-spain-age/
YouGov Spain. "Reasons for returning an online order according to shoppers in Spain in 2022, by age group." Chart. March 1, 2022. Statista. Accessed September 10, 2024. https://www.statista.com/statistics/1301313/reasons-shoppers-returned-online-orders-spain-age/
YouGov Spain. (2022). Reasons for returning an online order according to shoppers in Spain in 2022, by age group. Statista. Statista Inc.. Accessed: September 10, 2024. https://www.statista.com/statistics/1301313/reasons-shoppers-returned-online-orders-spain-age/
YouGov Spain. "Reasons for Returning An Online Order According to Shoppers in Spain in 2022, by Age Group." Statista, Statista Inc., 1 Mar 2022, https://www.statista.com/statistics/1301313/reasons-shoppers-returned-online-orders-spain-age/
YouGov Spain, Reasons for returning an online order according to shoppers in Spain in 2022, by age group Statista, https://www.statista.com/statistics/1301313/reasons-shoppers-returned-online-orders-spain-age/ (last visited September 10, 2024)
Reasons for returning an online order according to shoppers in Spain in 2022, by age group [Graph], YouGov Spain, March 1, 2022. [Online]. Available: https://www.statista.com/statistics/1301313/reasons-shoppers-returned-online-orders-spain-age/