McKinsey survey conducted in China in October 2021, less than half of respondents favored branded hotels over non-branded ones. Among those who preferred branded hotels, around 39 percent said they would go for a local or international luxury hotel chain.
According to a Preferred types of branded hotels among respondents in China as of October 2021
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McKinsey & Company. (February 22, 2022). Preferred types of branded hotels among respondents in China as of October 2021 [Graph]. In Statista. Retrieved April 24, 2024, from https://www.statista.com/statistics/1301878/china-most-popular-types-of-branded-hotels/
McKinsey & Company. "Preferred types of branded hotels among respondents in China as of October 2021." Chart. February 22, 2022. Statista. Accessed April 24, 2024. https://www.statista.com/statistics/1301878/china-most-popular-types-of-branded-hotels/
McKinsey & Company. (2022). Preferred types of branded hotels among respondents in China as of October 2021. Statista. Statista Inc.. Accessed: April 24, 2024. https://www.statista.com/statistics/1301878/china-most-popular-types-of-branded-hotels/
McKinsey & Company. "Preferred Types of Branded Hotels among Respondents in China as of October 2021." Statista, Statista Inc., 22 Feb 2022, https://www.statista.com/statistics/1301878/china-most-popular-types-of-branded-hotels/
McKinsey & Company, Preferred types of branded hotels among respondents in China as of October 2021 Statista, https://www.statista.com/statistics/1301878/china-most-popular-types-of-branded-hotels/ (last visited April 24, 2024)
Preferred types of branded hotels among respondents in China as of October 2021 [Graph], McKinsey & Company, February 22, 2022. [Online]. Available: https://www.statista.com/statistics/1301878/china-most-popular-types-of-branded-hotels/