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Leading video platforms for achieving advertising goals in the U.S. 2021

Published by Statista Research Department, Jan 5, 2023
According to the results of an October 2021 survey, 47 percent of U.S. agency and marketing professionals found television (TV) valuable for achieving advertising goals in the United States. In comparison, only two percent of respondents thought cinema a valuable medium.

Most valuable video platforms for achieving advertising goals according to marketing professionals in the United States as of October 2021

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In cooperation with
Advertiser Perceptions
Release date

January 2022

Region

United States

Survey time period

October 2021

Number of respondents

250 respondents

Special properties

among agency/marketing professionals

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Statistics on " Video advertising and marketing in the United States "

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Statistics on Video advertising and marketing in the United States

Overview

5

Usage & budgets

7

Market leaders

8

Audience

8

Consumer perspective

8

Further related statistics

21

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Topics

CTV advertising in the U.S.Digital advertising in the U.S.Smart & Connected TVsVideo advertising and marketing worldwideProgrammatic advertising in the United States
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