Preferred payment methods for social commerce SEA 2021, by country

Published by S. Ganbold, May 2, 2022
According to a survey conducted among shoppers in Southeast Asia in 2021, 66 percent of the respondents in the Philippines preferred cash on delivery as a payment method for social commerce, compared to eight percent of the respondents who chose digital wallets. In comparison, shoppers in Malaysia and Singapore preferred digital wallets over cash on delivery as a payment method for social commerce.

Preferred payment methods for social commerce in Southeast Asia in 2021, by selected country

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Release date

October 2021

Region

Asia

Survey time period

Q1 to Q2 2021

Number of respondents

1,600 shoppers and 23,600 business customers

Special properties

includes respondents from Singapore, Malaysia, the Philippines, and Thailand

Supplementary notes

Original question: "What is your preferred payment method when shopping on social media?"

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Overview

5

Social media integration

7

Shopping experience

5

Consumer behavior

4

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Topics

Social commerce in Southeast AsiaE-commerce in IndiaSocial commerce in ChinaE-commerce in the Asia-Pacific regionE-commerce in Australia
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