According to a March 2021 analysis of the leading dating apps for iOS users, some of the most collected data points that could serve to potentially track users concerned the User ID or the Device ID connected to a given user. Mobile dating apps OkCupid and LOVOO also collected data points that might be useful to uncover users' purchase history and product interaction, while Bumble, Badoo, and Grindr were among the dating apps collecting data points potentially used with advertising data.
Number of data points that might be used to track iOS users by selected mobile dating apps as of March 2021, by category
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SurfShark. (April 6, 2022). Number of data points that might be used to track iOS users by selected mobile dating apps as of March 2021, by category [Graph]. In Statista. Retrieved April 25, 2024, from https://www.statista.com/statistics/1302180/dating-apps-potential-data-tracking-ios/
SurfShark. "Number of data points that might be used to track iOS users by selected mobile dating apps as of March 2021, by category." Chart. April 6, 2022. Statista. Accessed April 25, 2024. https://www.statista.com/statistics/1302180/dating-apps-potential-data-tracking-ios/
SurfShark. (2022). Number of data points that might be used to track iOS users by selected mobile dating apps as of March 2021, by category. Statista. Statista Inc.. Accessed: April 25, 2024. https://www.statista.com/statistics/1302180/dating-apps-potential-data-tracking-ios/
SurfShark. "Number of Data Points That Might Be Used to Track Ios Users by Selected Mobile Dating Apps as of March 2021, by Category." Statista, Statista Inc., 6 Apr 2022, https://www.statista.com/statistics/1302180/dating-apps-potential-data-tracking-ios/
SurfShark, Number of data points that might be used to track iOS users by selected mobile dating apps as of March 2021, by category Statista, https://www.statista.com/statistics/1302180/dating-apps-potential-data-tracking-ios/ (last visited April 25, 2024)
Number of data points that might be used to track iOS users by selected mobile dating apps as of March 2021, by category [Graph], SurfShark, April 6, 2022. [Online]. Available: https://www.statista.com/statistics/1302180/dating-apps-potential-data-tracking-ios/