Playing games in a virtual space and socializing with friends in a virtual space were the most popular metaverse experiences that consumers were interested in. A worldwide February 2022 survey found that Gen Z and Millennials were generally most interested in metaverse activities. Virtual concerts of a favorite musical artist were another potential activity that users were extremely or at least very interested in, with 37 percent of Gen Z and 38 percent of Millennial online users stating so.
Share of adults worldwide who are interested in trying select types of metaverse experiences as of February 2022, by generation
Sample sizes were USA (1,001), Canada (1,000), UK (1,000), Spain (1,000), France (1,001), Germany (1,000), The Netherlands (1,000), Italy (1,000), China (1,000), Japan (1,000) and Australia (1,000) – Total 11,002. The margin of error (at the 95% confidence level) is +/- 3% at the country level, +/-1% at the total level
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Dynata. (March 21, 2022). Share of adults worldwide who are interested in trying select types of metaverse experiences as of February 2022, by generation [Graph]. In Statista. Retrieved January 26, 2025, from https://www.statista.com/statistics/1305147/interest-in-trying-metaverse-experiences-worldwide-generation/?__sso_cookie_checker=failed
Dynata. "Share of adults worldwide who are interested in trying select types of metaverse experiences as of February 2022, by generation." Chart. March 21, 2022. Statista. Accessed January 26, 2025. https://www.statista.com/statistics/1305147/interest-in-trying-metaverse-experiences-worldwide-generation/?__sso_cookie_checker=failed
Dynata. (2022). Share of adults worldwide who are interested in trying select types of metaverse experiences as of February 2022, by generation. Statista. Statista Inc.. Accessed: January 26, 2025. https://www.statista.com/statistics/1305147/interest-in-trying-metaverse-experiences-worldwide-generation/?__sso_cookie_checker=failed
Dynata. "Share of Adults Worldwide Who Are Interested in Trying Select Types of Metaverse Experiences as of February 2022, by Generation." Statista, Statista Inc., 21 Mar 2022, https://www.statista.com/statistics/1305147/interest-in-trying-metaverse-experiences-worldwide-generation/?__sso_cookie_checker=failed
Dynata, Share of adults worldwide who are interested in trying select types of metaverse experiences as of February 2022, by generation Statista, https://www.statista.com/statistics/1305147/interest-in-trying-metaverse-experiences-worldwide-generation/?__sso_cookie_checker=failed (last visited January 26, 2025)
Share of adults worldwide who are interested in trying select types of metaverse experiences as of February 2022, by generation [Graph], Dynata, March 21, 2022. [Online]. Available: https://www.statista.com/statistics/1305147/interest-in-trying-metaverse-experiences-worldwide-generation/?__sso_cookie_checker=failed
