In a 2021 survey, 62 percent of respondents representing small and medium sized enterprises around the world reported the use of e-commerce software, with the majority having used said software for more than six months prior to the date of the survey. Of those not using e-commerce software at the date of the survey, 23 percent had no plans to do so within the next 12 months.
Share of small and medium enterprises (SME) using or planning to use e-commerce software as of June 2021
The survey was conducted online by The Harris Poll on behalf of Salesforce on SMB owners and leaders in North America, Latin America, South America, Europe, and Asia Pacific. Respondents were employed full time, part time, or self-employed, and owners or senior executives at businesses with 2-200 employees and annual revenue of less than one billion U.S. dollars or the local equivalent. All respondents are third-party panelists (not limited to Salesforce customers).
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Salesforce.com. (August 1, 2021). Share of small and medium enterprises (SME) using or planning to use e-commerce software as of June 2021 [Graph]. In Statista. Retrieved October 15, 2024, from https://www.statista.com/statistics/1306558/share-small-medium-enterprises-using-ecommerce-software/
Salesforce.com. "Share of small and medium enterprises (SME) using or planning to use e-commerce software as of June 2021." Chart. August 1, 2021. Statista. Accessed October 15, 2024. https://www.statista.com/statistics/1306558/share-small-medium-enterprises-using-ecommerce-software/
Salesforce.com. (2021). Share of small and medium enterprises (SME) using or planning to use e-commerce software as of June 2021. Statista. Statista Inc.. Accessed: October 15, 2024. https://www.statista.com/statistics/1306558/share-small-medium-enterprises-using-ecommerce-software/
Salesforce.com. "Share of Small and Medium Enterprises (Sme) Using or Planning to Use E-commerce Software as of June 2021." Statista, Statista Inc., 1 Aug 2021, https://www.statista.com/statistics/1306558/share-small-medium-enterprises-using-ecommerce-software/
Salesforce.com, Share of small and medium enterprises (SME) using or planning to use e-commerce software as of June 2021 Statista, https://www.statista.com/statistics/1306558/share-small-medium-enterprises-using-ecommerce-software/ (last visited October 15, 2024)
Share of small and medium enterprises (SME) using or planning to use e-commerce software as of June 2021 [Graph], Salesforce.com, August 1, 2021. [Online]. Available: https://www.statista.com/statistics/1306558/share-small-medium-enterprises-using-ecommerce-software/