Change in metrics of paid search ads on Google in the U.S. Q3 2021

Published by
Michele Majidi,
Jan 6, 2023
Paid search advertising spending on Google in the United States increased 34 percent in the third quarter of 2021 compared to the same period of the previous year. The cost-per-click (CPC) of paid search advertising on Google increased 25 percent, while clicks increased eight percent.

Change in metrics of paid search advertising on Google in the United States in the 3rd quarter of 2021

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Release date

October 2021

Region

United States

Survey time period

as of October 23, 2021

Supplementary notes

Based on anonymized advertiser data at source, broader industry metrics may vary

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Statistics on " Mobile search in the United Kingdom (UK) "

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Topics

Search advertising in the U.S.Advertising in the United StatesAmazon advertising in the U.S.Digital advertising in the U.S.Digital advertising formats in the U.S.
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