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Time spent on leading mobile apps in Italy 2021

Published by L. Ceci, Jun 9, 2022
During November 2021, users in Italy spent approximately 300 million hours on the Facebook mobile app, making it the most engaging social app during the examined period. WhatsApp followed in second place, with Italian users amassing around 264 million hours spent on the instant messaging platform during the examined month. YouTube ranked third, with users spending approximately 173 million hours on the platform's mobile app.

Leading mobile apps for online users in Italy in November 2021, by time spent (in millions hours)

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Release date

January 2022

Region

Italy

Survey time period

November 2021

Age group

18 years and older

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Statistics on " Social media usage in Italy "

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Statistics on Social media usage in Italy

Overview

5

Benchmarks

8

Usage

7

Social media platforms

6

Social video platforms

8

Spotlight: Social media advertising

5

Further related statistics

21

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Topics

Social media usage in ItalySocial mediaSocial media and global eventsSocial media usage in Western EuropeInternet usage in Italy
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