Digital signage advertising at stores market size in Japan 2022, by segment

Annual spending on digital signage advertising at commercial facilities and stores in Japan in 2022, by segment

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Release date

December 2022

Region

Japan

Survey time period

2022*

Special properties

annual spending by advertisers on digital signage advertising media**

Supplementary notes

*Figures represent a prospect.
**Only media costs are included, except for some cases where media costs and production costs are considered inseparable in commerce.

The digital signage advertising market consists of four segments: transportation, commercial facilities and stores, outdoor, and other. Commercial facilities and stores encompass retail stores (general merchandise stores (GMS), supermarkets (SM), convenience stores, drugstores), shopping malls, and other types of commercial facilities (restaurants, beauty salons, pharmacies, hospitals, etc.).

100 Japanese yen equal 0.68 U.S. dollars or 0.63 euros as of February 2024.

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