A survey in 2020 in China suggested that convenience was the primary advantage of social commerce, with nearly half of respondents agreeing. Meanwhile, Chinese consumers viewed non-guaranteed quality as the biggest disadvantage of social commerce, according to the same survey.
Leading advantages of social commerce perceived by consumers in China as of February 2022
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21st Century Business Herald. (April 25, 2022). Leading advantages of social commerce perceived by consumers in China as of February 2022 [Graph]. In Statista. Retrieved January 20, 2025, from https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/?__sso_cookie_checker=failed
21st Century Business Herald. "Leading advantages of social commerce perceived by consumers in China as of February 2022." Chart. April 25, 2022. Statista. Accessed January 20, 2025. https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/?__sso_cookie_checker=failed
21st Century Business Herald. (2022). Leading advantages of social commerce perceived by consumers in China as of February 2022. Statista. Statista Inc.. Accessed: January 20, 2025. https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/?__sso_cookie_checker=failed
21st Century Business Herald. "Leading Advantages of Social Commerce Perceived by Consumers in China as of February 2022." Statista, Statista Inc., 25 Apr 2022, https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/?__sso_cookie_checker=failed
21st Century Business Herald, Leading advantages of social commerce perceived by consumers in China as of February 2022 Statista, https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/?__sso_cookie_checker=failed (last visited January 20, 2025)
Leading advantages of social commerce perceived by consumers in China as of February 2022 [Graph], 21st Century Business Herald, April 25, 2022. [Online]. Available: https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/?__sso_cookie_checker=failed
