Pure dating app downloads 2023, by country
The United States was the leading market for the dating app Pure based on downloads in 2023. In total, U.S. users downloaded the app at over 858,000. The second-highest number of downloads was recorded in Russia, at over 710,000.
Pure usage in selected markets
In 2023, Pure became the second-leading dating app in Russia by in-app revenue, having earned over 3.3 million U.S. dollars. In the United Kingdom (UK), the app's fourth-largest market by downloads, Pure counted 24,000 daily active users in May 2023.
How is Pure different from other dating platforms?
In comparison to other popular dating apps, Pure offers anonymous profiles, encourages users to openly express their sexual preferences, and requires writing an ad that would be shared with others. Released in 2013, the app was released in 2013 and is developed by a Ukrainian-founded company Misterico Limited based in Cyprus.