A February 2022 survey revealed that the leading reason for online shoppers from the United States to abandon their shopping carts was due to unexpected shipping costs, with 36 percent of surveyed respondents citing this issue. Additionally, the lack of coupon or promo codes not working was the second-most common reason, with 26 percent.
Leading reasons for consumers to abandon their online shopping carts in the United States as of February 2022
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comScore. (March 28, 2022). Leading reasons for consumers to abandon their online shopping carts in the United States as of February 2022 [Graph]. In Statista. Retrieved April 25, 2024, from https://www.statista.com/statistics/1317588/us-consumer-top-cart-abandonment-reasons/
comScore. "Leading reasons for consumers to abandon their online shopping carts in the United States as of February 2022." Chart. March 28, 2022. Statista. Accessed April 25, 2024. https://www.statista.com/statistics/1317588/us-consumer-top-cart-abandonment-reasons/
comScore. (2022). Leading reasons for consumers to abandon their online shopping carts in the United States as of February 2022. Statista. Statista Inc.. Accessed: April 25, 2024. https://www.statista.com/statistics/1317588/us-consumer-top-cart-abandonment-reasons/
comScore. "Leading Reasons for Consumers to Abandon Their Online Shopping Carts in The United States as of February 2022." Statista, Statista Inc., 28 Mar 2022, https://www.statista.com/statistics/1317588/us-consumer-top-cart-abandonment-reasons/
comScore, Leading reasons for consumers to abandon their online shopping carts in the United States as of February 2022 Statista, https://www.statista.com/statistics/1317588/us-consumer-top-cart-abandonment-reasons/ (last visited April 25, 2024)
Leading reasons for consumers to abandon their online shopping carts in the United States as of February 2022 [Graph], comScore, March 28, 2022. [Online]. Available: https://www.statista.com/statistics/1317588/us-consumer-top-cart-abandonment-reasons/