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Consumers searching online before fashion shopping in store in Sweden 2021, by age

Share of consumers who research online before shopping clothing and shoes in store in Sweden in 2021, by age group

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Release date

March 2022



Survey time period

October to December 2021

Number of respondents


Supplementary notes

* The quarterly consumer survey included the United States, Germany, the Netherlands, France, Norway, Australia, Austria, Finland, Belgium, Sweden, and the United Kingdom. Each country had a minimum of 1,000 respondents.
This study included national representative samples that included both Klarna users and non-Klarna users.

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Statistics on " Fashion e-commerce in the Nordics "

Statistics on Fashion e-commerce in the Nordics





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