During a 2022 survey carried out in the United Kingdom, nearly 80 percent of responding fashion and lifestyle shoppers stated that relatability is to some extent an important charatcteristic looked for influencers they follow. More than one in five respondents considered being relatable as very important for influencers.
Level of importance of relatable influencers by fashion and lifestyle buyers in the United Kingdom as of spring 2022
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Cure Media. (May 12, 2022). Level of importance of relatable influencers by fashion and lifestyle buyers in the United Kingdom as of spring 2022 [Graph]. In Statista. Retrieved April 25, 2024, from https://www.statista.com/statistics/1320608/relatable-influencers-fashion-lifestyle-buyers-uk/
Cure Media. "Level of importance of relatable influencers by fashion and lifestyle buyers in the United Kingdom as of spring 2022." Chart. May 12, 2022. Statista. Accessed April 25, 2024. https://www.statista.com/statistics/1320608/relatable-influencers-fashion-lifestyle-buyers-uk/
Cure Media. (2022). Level of importance of relatable influencers by fashion and lifestyle buyers in the United Kingdom as of spring 2022. Statista. Statista Inc.. Accessed: April 25, 2024. https://www.statista.com/statistics/1320608/relatable-influencers-fashion-lifestyle-buyers-uk/
Cure Media. "Level of Importance of Relatable Influencers by Fashion and Lifestyle Buyers in The United Kingdom as of Spring 2022." Statista, Statista Inc., 12 May 2022, https://www.statista.com/statistics/1320608/relatable-influencers-fashion-lifestyle-buyers-uk/
Cure Media, Level of importance of relatable influencers by fashion and lifestyle buyers in the United Kingdom as of spring 2022 Statista, https://www.statista.com/statistics/1320608/relatable-influencers-fashion-lifestyle-buyers-uk/ (last visited April 25, 2024)
Level of importance of relatable influencers by fashion and lifestyle buyers in the United Kingdom as of spring 2022 [Graph], Cure Media, May 12, 2022. [Online]. Available: https://www.statista.com/statistics/1320608/relatable-influencers-fashion-lifestyle-buyers-uk/