Brazil: reasons for contacting companies via Facebook Messenger 2023

Published by
Tiago Bianchi,
Jul 27, 2023
During a 2023 survey fielded in Brazil, 67 percent of responding monthly active users of Facebook Messenger said they thought it was suitable to contact brands and companies through the mobile app to ask them questions. About 59 percent of the respondents stated that the messaging solution was fitting for promotional offers and discounts on the platform.

Reasons for Facebook Messenger users in Brazil to communicate with brands and companies through the app as of January 2023

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Release date

February 2023

Region

Brazil

Survey time period

January 11 to 23, 2023

Number of respondents

1,107 respondents

Age group

16 years and older

Special properties

Facebook Messenger monthly active users (MAUs) who communicate with brands through their apps

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

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