Most used devices for online purchasing India 2022

Published by A. Minhas, Nov 1, 2023
According to a survey by Rakuten Insight on online shopping behavior in India conducted in June 2022, about 83 percent of consumers used their smartphone or mobile to purchase online. In contrast, 12 percent of consumers used their tablets for online shopping.

Most used devices for online purchasing in India as of June 2022

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Release date

July 2022

Region

India

Survey time period

June 12 to 30, 2022

Number of respondents

31,436 respondents

Age group

16 years and older

Special properties

among 12,453 female and 18,983 male respondents.

Method of interview

Online survey

Supplementary notes

Original survey question:
What devices did you use to make your online purchases in the last 3 months?

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