During a spring 2022 survey carried out among luxury brands, 25 percent of respondents stated they offered direct contact with a customer advisor via WhatsApp. In winter 2021, the share stood at 13 percent.
Share of luxury brands offering direct contact to a customer advisor worldwide in 2021 and 2022, by channel
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Vogue Business. (July 1, 2022). Share of luxury brands offering direct contact to a customer advisor worldwide in 2021 and 2022, by channel [Graph]. In Statista. Retrieved March 16, 2025, from https://www.statista.com/statistics/1325803/luxury-brands-customer-service-channel/?__sso_cookie_checker=failed
Vogue Business. "Share of luxury brands offering direct contact to a customer advisor worldwide in 2021 and 2022, by channel." Chart. July 1, 2022. Statista. Accessed March 16, 2025. https://www.statista.com/statistics/1325803/luxury-brands-customer-service-channel/?__sso_cookie_checker=failed
Vogue Business. (2022). Share of luxury brands offering direct contact to a customer advisor worldwide in 2021 and 2022, by channel. Statista. Statista Inc.. Accessed: March 16, 2025. https://www.statista.com/statistics/1325803/luxury-brands-customer-service-channel/?__sso_cookie_checker=failed
Vogue Business. "Share of Luxury Brands Offering Direct Contact to a Customer Advisor Worldwide in 2021 and 2022, by Channel." Statista, Statista Inc., 1 Jul 2022, https://www.statista.com/statistics/1325803/luxury-brands-customer-service-channel/?__sso_cookie_checker=failed
Vogue Business, Share of luxury brands offering direct contact to a customer advisor worldwide in 2021 and 2022, by channel Statista, https://www.statista.com/statistics/1325803/luxury-brands-customer-service-channel/?__sso_cookie_checker=failed (last visited March 16, 2025)
Share of luxury brands offering direct contact to a customer advisor worldwide in 2021 and 2022, by channel [Graph], Vogue Business, July 1, 2022. [Online]. Available: https://www.statista.com/statistics/1325803/luxury-brands-customer-service-channel/?__sso_cookie_checker=failed
