In an survey conducted in January 2022 among loyalty program decision makers worldwide it was found that close to half of all respondents were using a cash back redeemable at brand type of loyalty program. At the same time, some 32 percent of businesses were using exclusive membership perks as part of their loyalty program strategy.
Leading aspects of loyalty programs offered by businesses worldwide as of January 2022
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Comarch. (April 22, 2022). Leading aspects of loyalty programs offered by businesses worldwide as of January 2022 [Graph]. In Statista. Retrieved December 11, 2024, from https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/
Comarch. "Leading aspects of loyalty programs offered by businesses worldwide as of January 2022." Chart. April 22, 2022. Statista. Accessed December 11, 2024. https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/
Comarch. (2022). Leading aspects of loyalty programs offered by businesses worldwide as of January 2022. Statista. Statista Inc.. Accessed: December 11, 2024. https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/
Comarch. "Leading Aspects of Loyalty Programs Offered by Businesses Worldwide as of January 2022." Statista, Statista Inc., 22 Apr 2022, https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/
Comarch, Leading aspects of loyalty programs offered by businesses worldwide as of January 2022 Statista, https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/ (last visited December 11, 2024)
Leading aspects of loyalty programs offered by businesses worldwide as of January 2022 [Graph], Comarch, April 22, 2022. [Online]. Available: https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/