South Korea: Korean food popularity worldwide by country 2022

According to a global survey conducted in 2022 on South Korean cultural content among select countries, Korean food was the most popular with Malaysian respondents, as over 68 percent of respondents stated that Korean food was popular in their country. Korean cuisine has continued to gain worldwide popularity since the early 2010s.

Popularity of South Korean cuisine worldwide in 2022, by selected country

Characteristic	Share of respondents
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Release date

March 2023

More information

Region

Worldwide, South Korea

Survey time period

November 11 to December 7, 2022

Age group

15-59 years old

Special properties

people who experienced South Korean cultural content

Method of interview

Online panel

Supplementary notes

This survey was conducted in the following countries: China, Japan, Taiwan, Thailand, Indonesia, Malaysia, India, Australia, Vietnam, United States, Brazil, Argentina, France, United Kingdom, Russia, Turkey, UAE, Kazakhstan, Mexico, Germany, Canada, Italy, Spain, Saudi Arabia, Egypt, and South Africa.
Original question: "How popular do you think is the South Korean cuisine in your country at the moment?"

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