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Investments and budget trends related to customer loyalty in North America 2021

Key figures on investments and budgets related to customer loyalty programs and management in North America as of October 2021

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Source

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Release date

April 2022

Region

Worldwide

Survey time period

September 9 to October 9, 2021

Number of respondents

70*

Supplementary notes

Full survey sample was 325; 70 respondents were located in North America.

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Statistics on " Loyalty programs and marketing in the United States "

Statistics on Loyalty programs and marketing in the United States

Overview

5

Brand trust

5

Marketer perspective

4

Consumer perspective

7

Benchmarks

8

Further related statistics

21
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