CPG ad spend in the U.S. 2022, by medium

Published by
Julia Faria,
Mar 19, 2024
Between January and November 2022, the consumer packaged goods sector in the United States spent 8.5 billion U.S. dollars on advertising in the country. Television accounted for the largest share of the total media spend, at 4.1 billion dollars, while digital amounted to 3.7 billion dollars at that time.

Consumer packaged goods (CPG) advertising spending in the United States between January and November 2022, by medium (in billion U.S. dollars)

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

January 2023

Region

United States

Survey time period

January and November 2022

Special properties

based on an evaluation of 12,000 advertisers

Supplementary notes

Figures may not add up to the total due to rounding.

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " CPG industry advertising and marketing in the U.S. "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you CPG industry advertising and marketing in the U.S.

Overview

5

CPG advertising

8

CPG marketing

4

Leaders and benchmarks

7

Spotlight: Environmental, social, and corporate governance (ESG)

5

Further Content: You might find this interesting as well

Topics

CPG industry advertising in the U.S.Advertising in the United StatesOnline grocery shopping in the United StatesFood shopping behavior in the U.S.Food advertising in the United States
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu