In 2022, a survey among consumers in the United States asked them about their perception of the frequency of receiving email marketing. Exactly half of respondents - 50 percent - said that they received emails from brands too frequently, whereas three percent stated they did not receive such email frequently enough.
Consumer perception of email marketing frequency in the United Stated as of July 2022
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Lob. (July 27, 2022). Consumer perception of email marketing frequency in the United Stated as of July 2022 [Graph]. In Statista. Retrieved September 11, 2024, from https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/?locale=en
Lob. "Consumer perception of email marketing frequency in the United Stated as of July 2022." Chart. July 27, 2022. Statista. Accessed September 11, 2024. https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/?locale=en
Lob. (2022). Consumer perception of email marketing frequency in the United Stated as of July 2022. Statista. Statista Inc.. Accessed: September 11, 2024. https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/?locale=en
Lob. "Consumer Perception of Email Marketing Frequency in The United Stated as of July 2022." Statista, Statista Inc., 27 Jul 2022, https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/?locale=en
Lob, Consumer perception of email marketing frequency in the United Stated as of July 2022 Statista, https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/?locale=en (last visited September 11, 2024)
Consumer perception of email marketing frequency in the United Stated as of July 2022 [Graph], Lob, July 27, 2022. [Online]. Available: https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/?locale=en
