For over 60 percent of Russians, availability of discounts and special offers was the most important factor determining their choice of clothing and footwear brands, according to a survey from May 2022. High product quality was the second leading driver, also named by about six out of ten respondents.
Main factors driving selection of clothing and footwear brands in Russia in 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Technologies of Trust. (June 1, 2022). Main factors driving selection of clothing and footwear brands in Russia in 2022 [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. "Main factors driving selection of clothing and footwear brands in Russia in 2022." Chart. June 1, 2022. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. (2022). Main factors driving selection of clothing and footwear brands in Russia in 2022. Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. "Main Factors Driving Selection of Clothing and Footwear Brands in Russia in 2022." Statista, Statista Inc., 1 Jun 2022, https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust, Main factors driving selection of clothing and footwear brands in Russia in 2022 Statista, https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/ (last visited October 09, 2024)
Main factors driving selection of clothing and footwear brands in Russia in 2022 [Graph], Technologies of Trust, June 1, 2022. [Online]. Available: https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
