U.S. consumers: leading social media presence of travel services 2021, by education

Published by S. Dixon, Sep 6, 2022
According to a survey conducted in the United States in 2021, Booking.com was the travel accommodation service with the best social media presence for users with high education and low education levels alike. Among users with high education, Airbnb was the second most popular travel accommodation brand, with 27 percent of respondents in this category reporting to prefer the platform.

Travel accommodation brand with the leading social media presence according to consumers in the United States as of August 2021, by education level

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Release date

August 2022

Region

United States

Survey time period

August 2021

Number of respondents

1,006 respondents

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