According to a survey from 2021, 89 percent of the respondents in the Philippines were aware of live commerce. Moreover, 59 percent of respondents stated that they bought products from livestream selling.
Awareness and usage of live commerce in the Philippines in 2021
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Statistics on Live streaming
Overview
6
- Premium Statistic Video streaming time worldwide 2021, by region and device
- Premium Statistic Leading social media usage reasons worldwide 2022
- Basic Statistic Leading video content type worldwide 2022, by usage reach
- Premium Statistic Most popular content types on video streaming services worldwide Q2 2021
- Premium Statistic Hours spent on video consumption weekly worldwide Q2 2021, by platform
- Premium Statistic Reasons for watching video streaming services worldwide Q2 2021, by generation
Global and U.S. usage
6
- Basic Statistic Weekly global audience reach of video live streaming 2021-2022
- Basic Statistic Global live-streaming apps with highest consumer spending Q1 2022
- Basic Statistic Most popular live streaming platform in the U.S. 2021
- Premium Statistic Most popular livestream video categories in the U.S. 2021
- Premium Statistic Most popular platforms used to watch live streams in the U.S. 2022, by age group
- Premium Statistic Frequency of watching live stream video in the U.S. 2022, by age group
Gaming and eSports
8
- Premium Statistic Hours watched on leading gaming live stream platforms Q3 2022
- Premium Statistic Live stream gaming hours watched Q2 2022, by publisher
- Premium Statistic Hours streamed on leading gaming live stream platforms Q3 2022
- Basic Statistic Unique channels on leading live stream platforms Q3 2022
- Premium Statistic Most popular Twitch streamers 2022, by total views
- Basic Statistic Most watched female streamers worldwide 2022
- Basic Statistic Worldwide eSports audience size 2020
- Basic Statistic Worldwide eSports viewer numbers 2020-2025, by type
Twitch
8
- Premium Statistic Hours streamed on Twitch worldwide Q3 2022
- Premium Statistic Hours watched on Twitch worldwide Q3 2022
- Premium Statistic Concurrent viewers on Twitch Q3 2022
- Premium Statistic Leading games on Twitch in December 2022, by hours viewed
- Premium Statistic Most popular Twitch streamers 2022, by total views
- Premium Statistic Most popular Twitch non-gaming categories worldwide 2021, by hours watched
- Premium Statistic Average monthly viewers of music channels on Twitch 2019-2022
- Basic Statistic Most watched music streaming channels on Twitch 2022
Work events and company setup
5
- Premium Statistic Poll on the state of remote work worldwide 2022
- Premium Statistic Office employees' preferences on hybrid and remote work worldwide 2022, by generation
- Premium Statistic Marketing events worldwide 2020-2022, by type
- Premium Statistic COVID-19 impact on international meetings worldwide 2020-2022
- Premium Statistic Preferred corporate events' setup worldwide 2023, by region
Livestreaming in South-East Asia
8
- Premium Statistic Penetration rate of live streaming in China 2016-H1 2022
- Premium Statistic Number of live streamers in China 2016-H1 2022
- Premium Statistic Live streaming usage rate on Douyin (TikTok) in China 2020-2022
- Premium Statistic Leading product to buy when using live commerce in China 2022, by category
- Premium Statistic Leading South Korean twitch channels by average viewers 2022
- Premium Statistic Leading channels on VLIVE South Korea 2022, by member number
- Premium Statistic Most watched live stream types among viewers Vietnam 2022
- Premium Statistic Time spent watching a live stream session among Vietnamese viewers 2022
Live commerce
5
- Premium Statistic Online purchase channels delivering the best experience worldwide 2022
- Premium Statistic Main benefits of livestream shopping worldwide 2022
- Premium Statistic Livestream e-commerce participation and awareness 2022, by country
- Premium Statistic Main social networks for purchases during live streaming events 2022
- Premium Statistic Hosts used by retailers for livestream shopping events worldwide 2022
Spotlight: TikTok live commerce potential
7
- Basic Statistic TikTok: number of global users 2020-2025
- Premium Statistic TikTok: distribution of global audiences 2023, by age and gender
- Premium Statistic Most popular brands on TikTok 2022, by number of followers
- Premium Statistic Most talked about brands on TikTok worldwide 2021
- Premium Statistic TikTok live branded content interest for global users 2021
- Premium Statistic Interest in live branded content from selected hosts among global TikTok users 2021
- Premium Statistic Interest in live branded content among global TikTok users 2021, by category
Further related statistics
21
- Major reasons for consumers to shop in live stream in China 2022
- Major products bought via live commerce in China 2022, by category
- Main reasons for Brazilian consumers not to buy via live commerce 2022
- Awareness and usage of live commerce SEA 2021, by country
- Most popular live commerce platforms in Brazil 2022
- Most used live commerce services in Japan 2022
- Usage of live commerce in Brazil 2021
- Popular live commerce websites and apps South Korea 2021
- Live commerce services used for cosmetic purchases among women South Korea 2022
- Main features of live commerce in Brazil 2021
- Favorite live commerce segments in Brazil 2021
- Main items purchased online in Spain after a live stream 2022, by gender
- Main items purchased online in Spain after a live stream 2022, by age
- Share of livestream commerce users in Japan 2022, by age and gender
- Main items purchased online in Spain after a live stream 2022
- Consumers having already purchased via live commerce 2022, by country
- Live commerce participation and awareness in Belgium 2022, by generation
- Live commerce usage growth during COVID-19 worldwide 2021, by region
- Main benefits of livestream shopping in Belgium 2022
- Methods to improve live commerce South Korea 2020
- Share of buyers after a live streaming session in Spain 2022, by gender
Further Content: You might find this interesting as well
Ipsos. (October 21, 2021). Awareness and usage of live commerce in the Philippines in 2021 [Graph]. In Statista. Retrieved March 21, 2023, from https://www.statista.com/statistics/1332583/philippines-live-commerce-awareness-and-usage/
Ipsos. "Awareness and usage of live commerce in the Philippines in 2021." Chart. October 21, 2021. Statista. Accessed March 21, 2023. https://www.statista.com/statistics/1332583/philippines-live-commerce-awareness-and-usage/
Ipsos. (2021). Awareness and usage of live commerce in the Philippines in 2021. Statista. Statista Inc.. Accessed: March 21, 2023. https://www.statista.com/statistics/1332583/philippines-live-commerce-awareness-and-usage/
Ipsos. "Awareness and Usage of Live Commerce in The Philippines in 2021." Statista, Statista Inc., 21 Oct 2021, https://www.statista.com/statistics/1332583/philippines-live-commerce-awareness-and-usage/
Ipsos, Awareness and usage of live commerce in the Philippines in 2021 Statista, https://www.statista.com/statistics/1332583/philippines-live-commerce-awareness-and-usage/ (last visited March 21, 2023)
Awareness and usage of live commerce in the Philippines in 2021 [Graph], Ipsos, October 21, 2021. [Online]. Available: https://www.statista.com/statistics/1332583/philippines-live-commerce-awareness-and-usage/