A survey on e-commerce users in Singapore conducted in May 2022 found that 64 percent of the respondents considered brand reputation as the most important factor of consideration when purchasing beauty products online. The second-most important factor to consider when purchasing beauty products online among e-commerce users in Singapore were discounts.
Leading factors to consider when purchasing beauty products online in Singapore as of May 2022
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Marketing Interactive, & Lazada Group. (September 12, 2022). Leading factors to consider when purchasing beauty products online in Singapore as of May 2022 [Graph]. In Statista. Retrieved April 18, 2024, from https://www.statista.com/statistics/1333265/singapore-main-factors-to-buy-beauty-products-online/
Marketing Interactive, und Lazada Group. "Leading factors to consider when purchasing beauty products online in Singapore as of May 2022." Chart. September 12, 2022. Statista. Accessed April 18, 2024. https://www.statista.com/statistics/1333265/singapore-main-factors-to-buy-beauty-products-online/
Marketing Interactive, Lazada Group. (2022). Leading factors to consider when purchasing beauty products online in Singapore as of May 2022. Statista. Statista Inc.. Accessed: April 18, 2024. https://www.statista.com/statistics/1333265/singapore-main-factors-to-buy-beauty-products-online/
Marketing Interactive, and Lazada Group. "Leading Factors to Consider When Purchasing Beauty Products Online in Singapore as of May 2022." Statista, Statista Inc., 12 Sep 2022, https://www.statista.com/statistics/1333265/singapore-main-factors-to-buy-beauty-products-online/
Marketing Interactive & Lazada Group, Leading factors to consider when purchasing beauty products online in Singapore as of May 2022 Statista, https://www.statista.com/statistics/1333265/singapore-main-factors-to-buy-beauty-products-online/ (last visited April 18, 2024)
Leading factors to consider when purchasing beauty products online in Singapore as of May 2022 [Graph], Marketing Interactive, & Lazada Group, September 12, 2022. [Online]. Available: https://www.statista.com/statistics/1333265/singapore-main-factors-to-buy-beauty-products-online/