Share of livestream commerce shoppers APAC 2023, by country

Published by S. Ganbold, Dec 4, 2023
According to a 2023 survey among online shoppers in the Asia-Pacific region, 81 percent of the respondents in China have purchased products using livestream commerce. In comparison, 15 percent of the respondents in Japan used livestream commerce as of 2023.

Share of livestream commerce shoppers in the Asia-Pacific region in 2023, by selected country

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Release date

June 2023

Region

Asia, APAC

Survey time period

April 6 to April 20, 2023

Special properties

shoppers who shop online at least once a month

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Statistics on " Live commerce in Asia "

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Other statistics that may interest you Live commerce in Asia

Overview

6

Usage

6

Channels

7

Consumer behavior

5

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Topics

Shopping behavior in the Asia-Pacific regionOnline grocery shopping in South KoreaE-commerce in the Asia-Pacific regionRetail shopping behavior in ThailandLuxury goods market in the Asia-Pacific region
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