Leading social networks by share of visits in Europe 2023

Published by
Stacy Jo Dixon,
Oct 5, 2023
In September 2023, Meta's Facebook held over 79 percent of the social media market in Europe, whilst Instagram accounted for 9.16 percent of website visits in Europe. X (formerly Twitter) made up 4.25 percent of website visits, and Pinterest accounted for 3.89 percent.

Leading social media platforms by share of website visits in Europe as of September 2023

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Release date

October 2023

Region

Europe

Survey time period

September 2023

Special properties

includes desktop, mobile, tablet and console use

Citation formats
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Statistics on " Social media usage in Western Europe "

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Other statistics that may interest you Social media usage in Western Europe

Overview

5

Social media platform usage

6

Social media activities

5

Social media behavior

7

Facebook

8

Instagram

8

TikTok

8

BeReal

7

Influencers

7

Marketing and advertising

5

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Topics

Social media usage in Western EuropeSocial mediaSocial media usage in the United StatesBrands on social mediaBeauty and personal care e-commerce in the United States
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