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Most popular live commerce platforms in Brazil 2022

Published by
Stephanie Chevalier,
Sep 29, 2022
In 2022, the main platform used by Brazilian consumers to attend live commerce sessions was Instagram. According to the survey, 70 percent of respondents reported using Instagram to fulfil their live commerce needs. In second place was YouTube, as 55 percent of respondents said they used the sprawling platform for live commerce over the same time period.

Leading platforms used to attend live commerce sessions in Brazil in 2022

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Release date

August 2022

Region

Brazil

Survey time period

May 18 to 23, 2022

Number of respondents

1,087 respondents

Age group

16 years and older

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Statistics on " Live commerce "

The most important statistics
The most important statistics
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Statistics on Live commerce

Consumer adoption

5

Company adoption

5

China

6

United States

8

Europe

8

Brazil

6

Further related statistics

21

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Topics

Livestream commerceSocial media advertising and marketing worldwideSocial commerce in the United StatesInfluencer marketing worldwideSocial commerce in China
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