Ad engagement on social media Singapore 2022

Published by Statista Research Department, Dec 4, 2023
According to a survey conducted in January 2022 in Singapore, 71 percent of respondents stated they had engaged with a Facebook ad in the past 12 months. Following Facebook, Youtube ranked second as the social media platform with the highest ad engagement.

Share of consumers who engaged with ads on social media platforms in Singapore as of January 2022

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Source

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Release date

February 2022

Region

Singapore

Survey time period

January 2022

Number of respondents

505 respondents

Special properties

among social media users

Supplementary notes

Original question: Please select the social platforms that you have engaged with an ad on in the past 12 months.

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Cross-border overview

5

Social media key facts

7

Facebook & Instagram

6

Other social networks

4

User behavior

6

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Topics

Social media in SingaporeSocial mediaInternet usage in SingaporeMobile social media worldwideSocial media in the Asia-Pacific region
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